Call for Papers

8th ICOMBS 2019 invites white papers and research articles from practicing managers, academicians, policy makers, government officials, NGO professionals, research scholars and individuals interested in sharing their experiences and/or empirical work in the field of platform economy. The papers for this conference can fall under the following broad categories:

  • Case Studies/White Papers/Practice Papers (Especially from Industry)
  • Conceptual Papers/ Empirical Papers/ Theoretical Papers (Especially from Academicians)

Expression of Interest
ICOMBS 2019 aimed at deliberations and presentation of research work and management practices pertaining to branding and strategic brand management. Digital revolution calls for review and revisit of branding strategies that needs focussed attention by both marketers and academicians alike.

Submission Link:

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